There's plenty of information and advice out there about how to charge for regular search and display campaigns, but YouTube is different because it takes so much less management than a search campaign. Can anyone share their management pricing strategy? Or point me to an article about it? Thanks!
We just don't charge extra for YouTube ads. Since we charge a flat fee, it covers all campaigns created within one account.
Targeting a YouTube video ad can be just as complex as targeting any other ad. I charge the same for doing video ads as I do for search or display.